This course is ideal for professionals who work within an eCommerce business that has a good understanding of PPC for eCommerce and are now ready to enhance their knowledge and skills.
More of a novice? Check out our beginners' training day here.
Where? Webinar
(Due to the COVID-19 pandemic we will be conducting the training session through an interactive webinar. But don't worry, the quality of the training will be the same!)
When? 23rd June, 9am - 1pm
Price? £100 + VAT
(We also offer group discounts if you want to up skill your whole team. For more information please contact t.eastwood@ctidigital.com)
"Friendly style of presentation. Plenty of time for interaction. A simple and easy to understand course packed full of great advice and takeaways"
Sound on Sound Ltd
Lead generation businesses face specific challenges such as highly competitive verticals, price-driven purchase journeys and the need for constant campaign updates based on stock changes or promotions. In our training, we will share strategies, best practices and tips that have proved to work very well for improving performance on eCommerce campaigns.
You will receive training in areas such as;
- Campaign structuring for your eCommerce business
- Responsive Ads and Dynamic Keywords
- Automated bidding strategies
- Creating an audience list
- Creating useful Ad reports
- PPC strategy planning
- Factoring attribution and cross-device data
- How to discover new target audiences
- A/B testing
- Bidding Strategies
- Competitor Analysis
After the Session
The training session will end at 1pm, but not before a chance to test your knowledge with a fastest-finger-first quiz. There will be prizes at stake, so make sure you’re paying attention!
