Typography feels like a lost art. 

But type can have a dramatic impact on  the effectiveness of your messaging.

In the age of people relying on software to just get it right, the art of typography is dying out.

You've seen the Tesco vans that look like they say 'freshly dicked' because the c and l are too close.

And the 'Please don't use Comic Sans we're a fortune 500 company not a lemonade stand' print-out stuck on an office door. 

All the rules of type that marketers just don't get taught, are the things that can make you stand out from the rest. And we're here to teach you those rules, in 18 minutes.

We know marketers are not designers, but design is a huge part of marketing. And it's great to have the knowledge to back up some of your creative decisions. 

It could be the difference between your brand coming across as premium or cheap. Classy or fun. Friendly or exclusive. 

So join us, for the third episode in the 'Branding. Done.' series, on the Essentials of Typography in Marketing. 

See you there. 

https://www.eventbrite.co.uk/e/the-essentials-of-typography-in-marketing-tickets-443386770767