Background

GAIN LINE is a brand new company that has been created by WilsonCooke to deliver consulting and software development services for SMEs. We exist to help our clients generate greater commercial gains, through the digital optimisation of business processes.

Following our creation, we are ready to launch to the market and begin marketing campaigns to help support our ambitious growth targets. To help us achieve this, we are looking for a talented Marketing Executive, with a year’s worth of practical experience of creating and delivering successful marketing campaigns, ideally in a B2B role.

Responsibilities

As our Marketing Executive, you'll contribute to and develop integrated marketing campaigns to promote our new brand and service offering. 

• Develop and implement our marketing strategy in line with our overall sale goals

• Create awareness of and develop the GAIN LINE brand

• Produce creative content, including videos, imagery and blog posts

• Run social media channels (e.g. LinkedIn, Twitter) to enhance audience engagement

• Organise and attend events such as conferences, seminars, receptions and exhibitions

• Maintain and update customer databases

• Conduct market research, for example using customer questionnaires and focus groups

• Evaluate and review marketing campaigns, advertising and SEO to make sure the correct mediums are being used and campaigns are effective

• Track marketing performance and return on investment and prepare weekly or monthly reports for management

• Monitor and report on competitor activity

• Develop relationships with key stakeholders, both internal and external

Skills & Experience

We have a startup mentality and with that, you’ll find that you might wear a few hats as the company develops. With this in mind, we are looking for go-getters with an resilient and entrepreneurial spirit who are not afraid to make mistakes albeit learn from them and move forward. Some key skills / character-traits we’d think you have are:

• One year’s experience in a similar role either as an apprentice or graduate programme in digital marketing

• Commercial awareness and business acumen

• Strong communication and interpersonal skills

• Customer-first mentality

• The ability to think strategically and see the bigger picture

• Creative copywriting and design skills in order to produce marketing content

• Analytical skills to evaluate marketing campaigns

• Drive and self-motivation

• A flexible approach to work

• Able to work well under pressure

• Native experience with all digital channels including paid, owned and earned

Rewards

This is a very exciting time to join our business as this is an opportunity for you to really carve a niche and strong career path with GAIN LINE that will develop as the company grows. We are a small team backed up by a much larger group and so progression is very much yours to own. By working with us, you’ll receive

• Competitive salary based on experience

• 20 days holiday plus Bank Holidays, Christmas and your birthday off

• Contributory pension scheme

• Regular 1 to 1s with your manager

• Flexible working hours to maintain a healthy work/life balance

• No regular commuting

• Quarterly social gatherings

If you would like to join us, please send a copy of your CV along with a maximum three minute-long video message explaining why you think you’d be best suited for this role to jonathan.ward@gainline.co.uk