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Dark Matter Commerce Announces the Top 25 eCommerce Voices of 2025

Manchester, 27th January 2025 Dark Matter Commerce is proud to reveal the highly anticipated Top 25 eCommerce Voices of 2025, a celebration of the most influential thought leaders, innovators, and trailblazers shaping the future of eCommerce.

This year’s list reflects the sector’s incredible evolution. For the first time, nominations were open to the public, leading to a record-breaking number of submissions. 

Following a rigorous evaluation process, the final 25 represent diverse expertise across critical areas, including retail trends, marketing innovation, technical SEO, digital transformation, re-platforming, customer loyalty, and omnichannel strategies.

Jon Woodall, CEO of Dark Matter Commerce, shared:

"The calibre of this year’s nominees was truly remarkable, making it an extraordinary challenge to narrow the list to just 25 individuals. The dedication and passion showcased by these eCommerce leaders fill me with optimism for the industry’s future—not just in the UK but globally. 

"Congratulations to all the individuals recognised, and a heartfelt thanks to our team of judges for their thoughtful deliberation.”

This year’s list features 14 new entries, highlighting rising stars alongside established voices. 

View the full list and learn more about each honouree.

Dark Matter Commerce remains committed to spotlighting the leaders driving innovation and inspiring change within eCommerce. Congratulations to all those recognised this year for their exceptional contributions.

About Dark Matter Commerce

Dark Matter Commerce is a digital commerce collective founded in 2020. With the backing of Foresight, we’re acquiring technology businesses and agencies that share our unique focus on eCommerce and other forms of digital commerce. Today, the Dark Matter Commerce group includes Space 48, Bring Digital, Brave The Skies, and HYPA Apps.

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