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In the Spotlight with DiCE Creative: Pioneering the Intersection of Technology and Creativity

At Manchester Digital, we like to interview our members to find out a bit more about what they do and their work in the Greater Manchester digital and technology sphere. This week we're speaking with Jason McDermott, Senior Designer at Dice Creative.

Can you tell us about your agency's background and mission?

At DiCE Creative, we specialise in combining creativity and technology to drive success for forward-thinking businesses. With over a decade of experience, we have had the pleasure of working on diverse and impactful projects. Our dedicated team designs and delivers cutting-edge digital solutions. From helping start-ups build their brands and launch products, to enabling retail businesses to start trading online and companies deliver software services both internally and externally. Our mission is to empower our clients by combining innovative technology with creative strategies, ensuring they achieve their goals and thrive in a rapidly evolving digital landscape.    

What services do you specialise in, and what sets them apart from your competitors?

We offer a broad spectrum of digital design services, including marketing, brand identity, website development, and application design, with a strong focus on software and system architecture. We apply Smarter Creativity to all our projects, with a deep and thoughtful consideration of each requirement, maximising relevance to business strategies and goals. This philosophy ensures that we deliver value at every stage, balancing short term delivery with a long term view. Smarter Creativity delivers the most valuable use of creative and engineering resources. 

Can you share some success stories or case studies that highlight your work?

We love joining our clients on their growth journey, most recently working with a Manchester based localisation company Nuntiare Media on their digital transformation project. Their original needs actually represented a fantastic opportunity to combine their language expertise with our pragmatic approach to software development, creating a path to spin out a new SaaS product and business.

We have since delivered on brand development, helped secure an Innovate UK grant to fund a prototype, and are currently building to MVP to meet an enthusiastic get-to-market plan culminating in an early 2025 launch for voxANN – www.voxann.com.

Our service delivery includes comprehensive cloud-hosting management, cost optimisation and business continuity planning – ensuring a reliable, scaleable service to customers. Our solution enables high growth and many more opportunities to come.

How do you approach client collaboration and project management?

Being a part of our clients’ growth and aligning with their ambitions is a core driving factor for us. We take pride in fostering long-term partnerships that emphasise growth and adaptability. Our approach to client collaboration and project management is holistic, involving strategic measurement, continuous development, and precise delivery of solutions. We actively involve clients throughout the process, ensuring all stakeholders are informed with sustainable feedback loops. Working transparently and collaboratively, all our projects truly represent and work for our clients.

What emerging trends or technologies are you most excited about in the digital space?

We are actively engaged in the evolving digital landscape, with a particular focus on the advancement of AI and its inevitable impact on creative work. Our team is continuously and responsibly exploring where AI can add value for clients and improve our workflows, whilst maintaining a clear picture of the importance of human expression and direction in design. AI is clearly impacting all areas of productivity, and we are committed to staying ahead of the curve, harnessing AI to deliver cutting-edge solutions with exceptional value to our clients.

Thank you Jason!

Learn more about Dice Creative here

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