Fast Web Media has signed a contract with ICYouGroup to develop its social media strategy. The digital agency has also expanded its service agreement with current client Remember a Charity, an organisation that encourages people to leave charitable donations in their will.
Fast Web’s remit with ICYouGroup, who designed and developed Tottenham Hotspur Striker and have also worked with Liverpool, Chelsea, Manchester City, Barcelona, AC Milan and Real Madrid, is to raise awareness and drive downloads of ICYou’s mobile games through social media. This includes a comprehensive strategy that covers Facebook, Instagram and a newly-established Twitter account, @THStriker.
Arvid Klingstrom from ICYou Group said: “We were looking for a partner to put us out on social media with a great look and tone of voice.
“We look forward to working together with FWM for the rest of the year with great insights and strong numbers as an outcome.”
Fast Web Media’s Head of Agency Rob Weatherhead said: “We’re thrilled to be working with ICYouGroup. Our heritage in sports and particularly football, combined with our social media expertise, puts us in a perfect position to spread the message on behalf of ICYou Group.
“The expansion of our contract with Remember a Charity is further validation of our approach to clients. We’ve worked closely with the team there to enhance their visibility on search engines, and are now looking forward to offering further technical insight and support, and improving their UX.”
The two wins come after Fast Web Media recently signed a contract to deliver the digital marketing strategy for digital training specialists, Code Nation.
