The concept of customer experience has been around for a long time. We all know how crucial it is to the success of any business or organisation. But it’s also always evolving. Today, one of the key challenges many brands face is trying to bridge the gap and reduce the friction between a customer or visitor’s online and offline experience.
Thankfully, we have a product that helps you do just that. Here’s everything you need to know about our Store Finder.
What is a Store Finder?
Our Store Finder helps you provide your customers with a quick and easy way of finding physical locations across the globe.
Whether you’re a retailer, restaurant chain, service provider, travel and hospitality business or educational establishment, the tool allows customers or visitors to effortlessly find your physical locations or pick-up points, saving them time and enhancing their overall experience.
Unlike traditional location finding software, our Store Finder can be completely customised to suit bespoke requirements across multiple industries.
You can also increase optimisation by incorporating our type-ahead capture technology as an additional front-end element. And for businesses using ERP systems, location lists can be controlled automatically via our API, ensuring locations are always kept up to date.
How does the Store Finder work?
Linking seamlessly with your in-house systems, our Store Finder helps you to create smarter, more intuitive customer journeys.
Our flexible APIs let you upload precise store coordinates or addresses that can be geocoded, along with the option to add bespoke details like opening hours and accessibility information.
Other key features of our Store Finder include:
- Geocoding – with our global location data, you have access to premise-level geo-coordinates in 130 countries worldwide, including point-level (rooftop) geocoding in 60 countries and city centre positions for over 245 countries.
- Distances – Our distance finder endpoint globally calculates road-based distances, even across borders, providing travel times by car, cycling and walking and can accommodate up to 1000 locations per request.
- Mapping – by utilising our own mapping tile server, we can visually represent the results of a store search, allowing users to zoom in on locations selected from a list. Plus, there are options to customise the pins displayed.
- Locations upload – Our platform provides two primary methods for managing location data. If you have static lists or only need occasional edits, the UI is your best choice, enabling straightforward uploads and modifications. For users making frequent updates you can use our API which offers greater flexibility through automation. Additionally, we allow storage of unlimited location lists, sortable by criteria like country, region, or store type. A key feature is our automatic geocoding: if you upload a list without geocodes, we handle that by appending them for you.
What are the benefits of implementing a Store Finder?
We live in an era where the majority of our in-person experiences begin online. Whether it’s a shopper looking for their nearest store, a diner looking for places to eat nearby, or an overseas student trying to find the location of a university campus, our first port of call before visiting any physical location is usually online.
Adding location finding software to your website significantly improves user experience at the very first stages of the customer journey. In doing this, you have a better chance of encouraging customers or visitors through your doors. Meaning more footfall, bigger sales, and increased profits.
With our Store Finder, you can also:
- Offer free in-store returns, reducing the costs and complications sometimes associated with courier returns.
- Encourage replacing or exchanging an item over a refund.
- Create new revenue streams with a Click & Collect service.
- Improve your local SEO, helping customers to locate physical locations and improving Google ranking performance.
- Link to dedicated landing pages with unique content, enhancing geographical search targeting.
- Customise your listings with seasonal offers or special stock.
- Utilise our travel time metrics to tell your customer how long their journey to your location will take.
Our global Store Finder is powered by the latest technology on the market, offering competitive pricing, easier maintenance, and simple installation options.
Interested in finding out more? Head to our Store Finder page to explore the features in more detail. Or speak to a member of our team today.
