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So you’ve launched your website. It looks good, reads well, and works as it should. But you’re still not getting the sort of leads you want from the search engines, why?

The answer could lie at Google’s door. Google is one of the best known web services for a reason – they take their job as content aggregators very seriously. 

You’ve probably heard the phrases ‘Google’ and ‘algorithm’ used in the same sentence before. But what does that mean, and how could understanding this phrase improve your search rankings? Our Organic SEO Services team will help you find out. 

In this article:

  1. Google’s algorithm in a nutshell
  2. Examples of Google’s recent algorithm changes
  3. What happens if I ignore Google’s algorithm?
  4. How website analysis prevents Google punishments

The full article can be found on our website. 

https://www.ground.co.uk/post/why-you-need-to-optimise-your-website

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