Mobiles.co.uk have been Jaywing's client for over ten years and, by using comprehend, they completely redefined their approach to content optimisation. By improving relevance and aligning with user intent, they have seen dramatic performance shifts in key clients like Mobiles.co.uk.
For instance, the blog post titled: “How to mirror or cast an Android phone to your TV” was not fully capitalising on potential search traffic. They applied Comprehend to refine the content, boosting its Relevance Score by ensuring comprehensive coverage of user needs and incorporating relevant technical details and keywords.
Results:
- 3X the number of organic clicks YOY
- 22 improved ranking positions for existing queries
- 202 additional keywords now ranking with a combined monthly search volume of over 41,000
