If you read our highly anticipated 2025 AI Predictions report, you’ll already be aware that two of Jaywing’s Accelerator Lab’s leading minds have collated their extensive experiences and expertise and boldly announced their predictions for the future of AI in 2025. But if you’ve been wondering what to do with the information now that you have it, you’re in luck.
Our expert authors, Malcolm Clifford and Joe Crawforth have hosted a webinar: The Future of AI in Marketing: Predictions and Breakthroughs for 2025. Digging deeper into the nuances of their predictions, Malcolm and Joe provided webinar guests with real world applications and discussed their impact on various industries.
The sell-out event and now webinar recording is essential for anyone in the marketing or tech world - whether you're feeling uncertain about regulatory complexities, unconfident in the quality of your data, or unsure where to begin with hyper-personalisation, this webinar provides you with the unique opportunity to gain an unfair advantage.
You can request to watch the recording here and find below a taste of you can expect: https://www.jaywing.com/accelerator-lab/insights-and-events/events/the-future-of-ai-in-marketing/
Seeing the Future of Multimodality
The future of multimodality is coming up quickly, with Malcolm and Joe making two key predictions in this area throughout the report. We are already seeing these come to fruition.
With tech giants such as Google already announcing huge waves in multimodality, and AI predicted to be able to carry out more nuanced and complicated tasks, it seems that this area of development could truly change the game when it comes to how our customers interact with AI.
Our experts explore in finer detail what this means for your brand, and what this future could look like for marketers when adopting the use of AI in the coming year.
Why hyper-personalisation will be a must-have in 2025
As you will have seen in the report, hyper-personalisation could well be the AI development that truly changes customer experiences in the coming year. Offering more than just their name in an email, hyper-personalisation could be set to change customer-brand interactions forever.
Content relevancy scores in 2025
One of the biggest breakthroughs for 2024 was Jaywing’s scientific proof that your content relevancy score is a key factor in whether your brand shows up in search results.
As one of the key takeaways of the session, Malcolm and Joe explore content relevancy scores with a fine toothcomb, demonstrating how your brand can ensure that it is ten steps ahead of the competition in 2025.
Whether it’s how to ensure your data is of the highest quality, how synthetic audiences will change the marketing game in 2025, or understanding how changes to AI regulations could impact your work, the webinar will add incredible value to your marketing planning.
Click here to request the recording of the Future of AI in Marketing: Predictions and Breakthroughs for 2025.
