Who are the digital leaders out of the UK’s top building societies? We carried out research into 40 of the UK’s building societies to measure their digital maturity. The research focuses on eight core aspects of digital marketing which when combined give an overall view of maturity.
One of the aspects measured was website speed. Google predicts that 70% of mobile connects will occur at 3G or slower speeds. We tested each one of the websites by these standards and found that only 5% of them registered an excellent speed. With 8 of the 40 building societies taking 10s or more to load.
See the full report and discover more research into digital marketing for financial services.
