Developed in-house, the website was first launched in 2014, and this recent project is the fourth in a series of major enhancements.
Aberdeen International Airport (AIA) is best known for being the gateway to Europe’s energy capital, serving more than 3.5million travellers a year. It serves a wide range of international and national destinations to its passengers via chartered and scheduled flights. Having split from Heathrow Airport Holdings, AIA has developed a fresh digital outlook.
Jason Stewart, E-Commerce Manager at Aberdeen International Airport said: “Working with KMP we have been able to provide our passengers with relevant, and useful content according to their geo-location and flight destination. This approach allows us to provide passengers with a personalised service without the need to give up their personal data. We have already seen some impressive results during the first phases of development and look forward to further success on the launch of the digital travel timeline.”
Now, users can find their flight, in just one-click they are able to view their very own “digital travel timeline”- which displays personalised content in an order relevant to the flight they’re interested in and their physical geo-location.
This exciting project, is very much part of a broader picture for Aberdeen International Airport who are undergoing an ambitious £20 million terminal transformation project.
The fourth phase of development for aberdeenairport.com is unique in terms of airport websites – key technology has been implemented to understand passengers based on their locations and flight selections and serve them the content they are most likely to want to see using this information. This approach is designed to enable our users to enjoy a seamless online experience as part of their overall travel journey.
Other works which are currently in development include;
KMP will reveal more about the digital travel timeline, which will be integrated into a new airport mobile application allowing users receive push notification updates whenever a flight status changes via their device – these include:
•
•
•
•
