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Apadmi’s Guardian Witness App Sees Double

The GuardianWitness mobile application, developed by Manchester-based app developer, Apadmi, has been recognised for its digital innovation twice this month. The app received the award for ‘Innovation of the Year’ from the British Journalism Awards in London and was listed as one of the ‘Top 10 Digital Innovations’ of 2013 by Campaign Live
 
The GuardianWitness app was commissioned by the Guardian News and Media (GNM) as part of its digital strategy in January 2013. The app provides a way for people to contribute to live news stories, take part in exclusive competitions and assignments, and submit ideas for stories and features, from their mobile device.
 
Commenting on the success of the app, Apadmi sales director, Nick Black said: “It was essential that the GuardianWitness app made it as easy as possible for users to upload their photos and videos. We tested the app using many different Android devices and user scenarios to ensure that it would deliver the best possible user experience. It’s fantastic to see that the app has been recognised as a leader in digital innovation twice this month, less than 12 months after it was first launched.”
 
The app has a four star rating on iTunes and has had tens of thousands of downloads across the world.
 
The GuardianWitness app is available on Android and iOS and can be downloaded on Google Play and the App Store.

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