skip navigation
skip mega-menu

Five new hires as PRWD continues high growth

Conversion optimisation agency, PRWD recently welcomed four new employees to accommodate their continued growth. The new recruits will support PRWD’s ever growing client base which includes, Wilko, Misspap, Games Workshop, Schuh, Money Supermarket and Harveys.

Phil Wharton, a Business Development Manager with over 9 years’ experience joins PRWD from his role at Magnafi. Phil will be responsible for the sales strategy of the business and his extensive experience in this area will be instrumental in the continued growth plans for the agency.

Sophie Carsten, Optimisation Strategist, joins from IBM where she completed their graduate scheme, going on to become a scrum master working alongside clients such as Citi Bank and Apple.


Rachel Whelan joins PRWD as Marketing Executive and will support Marketing Manager Dante Naylor in the development and execution of the long term marketing strategy.

Scott Woodcock fills the UX Designer post from Car Benefit Solutions where he worked alongside leading car manufacturers such as Mercedes-Benz and Audi. Scott will bring test ideas to life, bridging the gap between creative and data.

The agency has also taken on its first ever Optimisation Intern with David Mohr, an ecommerce student from Germany joining the team for the next six months. David approached PRWD after hearing about their position as the only UK representative in the Global Optimisation Group, a network of the world’s leading conversion optimisation agencies.

Paul Rouke, Founder and CEO of PRWD commented; “Even before our new team members came on-board, the quality and experience of the team we are building here is exceptional. Our five new team members have all been through our rigorous recruitment process and I am genuinely excited at what impact they will each have in both their specialist areas and on the continued growth of the agency. I take no greater pleasure than seeing PRWD team members exploiting their potential, and all of them will be given the platform and support in which to do this.”

Carsten commented; “Being the latest of a few new starts, it's great to see that I've joined at an exciting time where the business is growing and we've got a lot of interesting work coming up. I'm looking forward to getting stuck into new challenges, continually learning and working to do the best for my future clients.”

Wharton commented; “Even at first interview stage I knew that I would be given the tools required to achieve the collective goals of the agency and that I could mould the role to how I felt it should be done. This gave me huge confidence that I had made the right choice for my career.”

Whelan commented; “I am delighted to join PRWD at such an exciting time as they continue their drive to be towards cementing their position as the industries most respected and desirable conversion optimisation agency in the UK. I really look forward to working with such a highly skilled team.”

Woodcock commented; “PRWDs current position in the industry couldn’t be much better. This backed with a team of experts creates a huge opportunity for growth for both the agency and myself.”

Mohr commented “To have been given the opportunity to work with a team of such highly talented people at PRWD in this cutting-edge field, I consider myself very lucky.”

Subscribe to our newsletter

Sign up here