Multi-service digital agency Fluid Creativity has launched a new website which reflects the increasing demand for a complete digital provider.
Recognising that web design, web development and online marketing are no longer expected as isolated services, the new site aims to fully showcase Fluid Creativity’s service provision and offer businesses a full digital solution.
After successfully collaborating with SMEs and national brands since 2001, this need for a digital partner - not just an individual provider - has become increasingly evident. Along with re-defining Fluid as a full provider, the new site will focus on UX design to a greater extent than ever before.
As a result, emotive design and innovative ways of displaying content has become a primary focus. With infographic-style portfolios and a custom process video, the site is designed to create an unrivalled visual experience and give potential clients an insight into how projects are approached.
Fluid Creativity will be inviting peers, creatives and students to join them on Twitter (@fluidcreativity) on Valentine’s Day to review the new site (#newfluidsite). The most comprehensive tweets will be rewarded with chocolate and beer.
Managing Director, Lee Turner said of the new site:
“Fluid Creativity's current site has been live for many years and we still get a lot of positive feedback, however this no longer represents the business and the service we provide.”
“Building a new site was always going to be a challenge and the team have worked extremely hard to deliver and exceed expectations. The new site needs to encapsulate everything about Fluid and its clients to ensure visitors gain a full understanding of the business.”
“We have also taken this opportunity to re-define our service offering as we feel that businesses no longer require a development agency, a search agency or a creative agency; they want an agency that can truly provide all the necessary digital services under one roof. Fluid Creativity does this without any outsourcing.”
“The current environment is very challenging and ever-changing - which is what we love. This is why we have been trading for 11 years and the new site will help our plans for growth going forward.”
