Our members, Microsoft, have kindly allowed us to share these three webinars with our members.
These three pre-recorded webinars will offer the viewer insights into...
- Intelligent ads with AI and Chatbots
- Importing Google Ads into Bing Ads
- Small business marketing strategies
Webinar One: The Art and Science of Intelligent Ad Solutions on Bing Ads
Are you interested in learning more about how marketing and AI are coming together to provide better solutions for advertisers and better experiences for customers? Do you want to know how you can start utilizing the power of AI and machine learning today?
If you answered yes to either of those questions then join Stein Broeder, Content Marketing Manager, Christi Olson, Head of Evangelism, Eugene Goldenshteyn, Sr. Product Marketing Manager, Shelby Gagnon, Sr. Product Marketing Manager and Aaron Lauper, Sr. Product Marketing Manager as they bring you The Art and Science of Intelligent Ad Solutions on Bing Ads webcast.
In addition to covering what AI means to the advertising industry and how Microsoft thinks about AI, we will also be discussing the following intelligent ad solutions:
· Dynamic Search Ads
· Chatbot Extensions
· In-Market Audiences
· Auto-bidding
· Opportunities Page
Harnessing the power of the Microsoft Graph, using AI and applying machine learning, enables Bing to deliver intelligent and personalized audience targeting, campaign optimization tools and more customized ad experiences.
So, register now and watch the webcast on-demand, whenever it is most convenient for you.
Webinar Two: The Art and Science of Google Import for Bing Ads
Are you interested in learning more about directly importing your AdWords campaigns into Bing? Do you also want to learn what to do once you have imported those AdWords campaigns?
From troubleshooting imports to optimizing your AdWords campaigns for the Bing Ads platform, there is a lot to consider.
Join us as we bring you The Art and Science of Google Import for Bing Ads webcast. Stein Broeder, Content Marketing Manager, Kevin Salat, Product Marketing Manager, and Stefanie Bounds, Account Manager, will be your guides to expanding your online advertising reach. If you already are using Google AdWords to advertise on Google, you can import these campaigns directly into Bing Ads so that you can run the same ads on Bing. We will be covering best practices for importing via the web, Bing Ads Editor, as well as third-party tool providers. The less time you spend managing your ads, the more you can focus on serving your customers.
So, register now and watch the webcast on-demand, whenever it is most convenient for you.
Webinar Three: Small business marketing strategies that rock
Small Business Webcast #1 - You Set the Rhythm in the Customer Journey: This episode walks you through the new circular journey, showing you how to keep your marketing activities on an even keel with Bing Ads throughout that cycle.
Small Business Webcast #2 - Get Stuck in their Heads with Catchy Ads: Learn how to make your business top-of-mind with cleverly-leveraged, well-timed, eye-catching paid search strategies set to trigger sales even when customers aren't thinking about your brand
Small Business Webcast #3 - Create a Bing Ads Campaign that Steals the Spotlight Learn how use paid search tools from Bing to gain as much market share as possible during specific time periods.
