Digital performance marketing agency iProspect Manchester has made two hires and one promotion to the management team as its services continue to diversify and client numbers grow.
Renee Fehsenfeld is appointed as director of social media, to build on the business’ recent successes and new client wins in this area. Joining from Havas Media in London, Renee has held a number of senior social and digital roles at a number of agencies, including the creative agency Cake Group. This drives her rounded understanding of social media and experience across leading brands.
Kate Pickering takes up the newly created role of director of content planning. With extensive experience of content production and creative capability for the BBC and private sector, Kate brings further capabilities to iProspect’s digital content marketing offering. Renee and Kate will both report into head of owned & earned media, Victoria McKevitt.
In addition, Daniel Wigley has been promoted to director of conversion & analytics. Having joined iProspect in 2013, Daniel has been instrumental in the development of several new product lines and building a dedicated analytics & conversion team.
Tom Cull, managing director of iProspect Manchester comments:
“It’s fantastic to be able to welcome new, experienced talent into the team – from both Manchester and London. Renee and Kate bring rich and diverse experience to our business, adding capabilities to our offering, ensuring we continue to lead our industry across the full spectrum of digital performance services.
“I’m also delighted to promote Dan. He manages to fuse expert product knowledge with a real commercial aptitude, becoming a phenomenal driving force within our business.
“It delights me that the ongoing growth and expansion of our business allows us to provide fantastic and exciting opportunities for all our people to develop their skills and become true digital pioneers.
“Our senior management team is now even stronger than before. We are in great shape and have the right experience to continue facing the industry’s challenges and pace of change head on - delivering ambitious, innovative solutions for all our clients.”
