In just two months, Powdr has successfully closed a pre-pre-seed funding round, raising close to £1 million with support from Haatch and a group of private investors. What sets this achievement apart isn’t merely the amount raised but the unconventional and innovative approach that made it possible: Powdr leveraged its own proprietary software to drive the success of the round.
Leveraging Our Own Technology to Make an Impact
At Powdr, we’re committed to showcasing the transformative potential of our financial modelling and strategic planning software—and this funding round proved its capabilities in a big way. Rather than relying on conventional pitch materials, we used our own platform to deliver a clear, precise, and interactive investment case, supported by detailed Notion notes.
Our platform enabled us to tell our story in a way that wasn’t just about numbers but about the broader vision, strategy, and impact of our work. This approach resonated with investors in three key ways:
- A Precise and Well-Defined Strategy: Instead of making vague funding requests, we used our software to demonstrate exactly how £850,000 would enable us to achieve our next growth milestones. Every pound was accounted for, leaving no room for guesswork.
- Showcasing the Value of Powdr’s Software: By using our product in the investment process, we not only highlighted its unique features but also proved its effectiveness. Our platform’s ability to offer clarity and confidence in financial projections differentiated Powdr as both a product and a company.
- Building Investor Confidence Through Transparency: Our software allowed investors to explore different scenarios and adjust variables based on their own preferences, making it easier to assess risk and build trust. This transparency saved time and simplified complex conversations often required during funding discussions.
By combining data-driven insights with an engaging narrative, we turned what is often a fragmented and opaque process into one that was clear, concise, and compelling.
How the Funding Will Propel Powdr Forward
With this funding secured, Powdr is poised to accelerate its development trajectory. Key areas of focus include expanding the AI capabilities of our platform to simplify the creation of professional-grade financial models and enhancing features tailored for larger enterprises.
Our growth journey is already underway. In December, we onboarded a new full-stack engineer, and in early January, we brought in interim development support to maintain momentum. Looking ahead, we plan to expand our team further, including automated testers and additional developers, while strengthening our sales funnel to scale our reach.
A Mission to Transform Financial Planning
This milestone reaffirms Powdr’s mission: making high-quality financial modeling accessible, affordable, and easy to use for business leaders and finance teams alike. By using our own software to secure this funding, we’ve demonstrated its ability to streamline investment discussions and unlock opportunities for businesses that might otherwise struggle to secure capital.
There’s a wealth of untapped funding out there and we aim to help businesses access it by providing them with the right tools. By empowering companies with better financial models, we can help ensure that promising ventures don’t fail due to poor financial planning.
Looking Ahead
As we embark on this exciting new chapter with the backing of Haatch and our investors, we’re energized by the opportunities ahead. Our success in this funding round is a testament to the real-world impact our software can have, not just for us but for businesses everywhere.
This is just the beginning. With the right tools, better strategies, and a commitment to innovation, we’re transforming how companies plan, strategize, and grow—and we can’t wait to see what’s next. Stay tuned for what’s to come!
See our tool at https://www.powdr.co.uk/ or follow us for ongoing tips with regards to forecasting on linked in https://www.linkedin.com/company/powdr/?viewAsMember=true
