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Mini SAScon confirms O2 Media Managing Director as keynote speaker

Mini SAScon, the half day search, analytics and social media conference, is back with a bang by announcing Claire Valoti, Managing Director of O2 Media as its keynote speaker.

Morgan McKeagney from IQ Content and Andy Headington of Adido are also confirmed as speakers at this year’s Mini SAScon and the theme is ‘Mobile and Local’.

Mini SAScon is a half day “search, analytics and social media” event and is a ‘spin-off’ from the main conference.  Profits from the main event are used to subsidise tickets, ensuring it is accessible for a wide range of delegates. Tickets for Mini SAScon are on sale here .

Mini SAScon is being held at 1.30pm - 5.00pm on 7th December 2012 at The Studio, Manchester. Registration starts at 1.30pm and the event closes at 5pm with a lively ‘social’. Mini SAScon is sponsored by Manual Link Building.

Claire Valoti will touch on plans by the three biggest UK mobile operators to shape the way mobile advertising space is going to evolve through areas such as location, rich media and  by offering brands targeting options based on their customers’ data.

Claire Valoti, Managing Director of O2 Media, said, “Mobile messaging and advertising is on an exciting new path and is set to evolve as the level of targeting and interaction we are able to offer is changing at such a rapid rate.  I will be speaking at Mini SAScon to outline how this development will impact mobile marketing. Now that mobile is becoming and increasingly established marketing channel I’ll be providing actionable insight into what exactly we all can do to maximise this space for our clients and brands.”

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