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MINI SASCON CONTINUES TO GROW FROM STRENGTH TO STRENGTH AS IT ENTERS ITS THIRD YEAR

One of the UK’s finest search, analytics and social conferences is back with a bang with the announcement of three exceptional keynote speakers.

Drew Benvie, founder and managing director of communications and social media agency Battenhall, Phil MacKechnie, head of organic performance atTravelsupermarket.com and Dominic Burch, head of social at Walmart UK (ASDA), will all be speaking at Mini SAScon, the popular search, analytics and social media event.

A spin off from the main SAScon event, Mini SAScon conference will take place on 17th January (10am-6pm) at The Studio in Manchester’s vibrant Northern Quarter district. 

SAScon and Mini SAScon attract top industry professionals from all over the world to the North West region, where the digital, tech and creative industries are commanding a growing share of the market.  

The theme for this year’s event will be the convergence of social, PR and search and will explore innovation in search and social media. The day-long event will include unmissable solo presentations and panel sessions, interspersed with networking opportunities including a post conference social at the same venue.

In the main room, leading practitioners from some of the UK’s top companies will explore how search, PR and Social media are becoming inextricably linked at a fundamental level. The sessions will include discussion on “Where Next For Metrics” with Tim Langley – CEO of Canddi and “PR, Social and Search in Perfect Harmony” with Robin Wilson – Director Digital and PR and Social Media, McCann Erickson.

Outside the main room, various panels will run throughout the day with a variety of experts presenting on a wide range of topics including White Hat Myths, PPC and Social Media.

Simon Wharton, founder of Mini SAScon and managing director of PushON, said: “We’re very pleased to be launching Mini SAScon for a third year. It looks to be a great success and we’ve got a fantastic range of speakers discussing topics key to the digital sector. Mini SAScon is the go-to conference for any digital and marketing professional, working in-house or in an agency.”

Melbourne Server Hosting, the Manchester-based provider of dedicated and cloud hosting, which is a major supporter of the digital sector, is the headline sponsor of Mini SAScon.  

Rob Greenwood, technical services manager for Melbourne Server Hosting, said: “The amount of data available to digital marketers increases every day and understanding how to use it to the best effect is absolutely vital. Mini SAScon might be small in name but it’s going to be big in terms of the innovative ideas being talked about. We’re delighted to be helping make it happen.”

                                                                                         

Places are limited. Tickets cost £50 + VAT and this includes the full day conference with lunch and refreshments.

To book visit https://www.sascon.co.uk/event/mini-sascon-2014/ or email nicky@dontpanicprojects.com or call Don’t Panic on 01706 828855.

-ENDS-

Contact: James Crawford at PR Agency One on 07793 441 686 or james@pragencyone.co.uk

Notes to editors:

Event information:

SAScon Mini Conference

Venue: The Studio, 51 Lever St, Manchester, M1 1FN

Date: Friday 17th January 2014

Time: 10.00am – 6.00pm

About SAScon

SAScon is organised by the digital community for the digital community, it is a not for profit event, which is organised in association with trade bodies Manchester Digital and SEMPO.

In its fourth year, SAScon is renowned for attracting high profile keynote speakers.  The event offers a jam packed two day programme of seminars and workshops and discussion panels.

Along with industry leading thought leadership covering just about every aspect of search and social media SAScon offers an ‘energetic’ social programme which is perfect for networking or just socialising with other industry professionals.

SAScon Mini is a one-day annual event from the organisers of SAScon.

 

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