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Smoking Gun appoints senior account director to bolster growing B2B division

Smoking Gun has appointed Lee Simpson as B2B senior account director. Lee is the latest strategic hire for the globally-renowned, multi-award winning marcomms agency as it looks set to close the year seeing record growth. 

Formerly of Skout PR, where he headed up the agency’s tech practice, Lee is joining the agency to work with commercial director and head of B2B Caroline Aspinall to continue to grow Smoking Gun’s B2B division. 

Commenting on his appointment Lee said: “I’m delighted to be joining Smoking Gun. The agency has such an incredible reputation and I can’t wait to see how the B2B division will continue to grow and how I can contribute to that. 

“We have a wealth of talent in the team doing some extraordinary work for our clients. Developing this talent further and building on our successes is a hugely exciting prospect.”

Caroline added: “The recent growth of our B2B division is testimony to the fact that businesses want an injection of creativity that Smoking Gun is so well known for. We’re delighted to be welcoming Lee to the team as our latest senior hire and we’re particularly excited to draw on his experience in the tech sector, to build on our work in this area.”

Smoking Gun’s B2B division delivers creative campaigns for a range of clients which include ESP Play, QUEST Electrical, Landwood Property Group, American Golf and Variety the children’s charity. Additionally, the agency recently won Gold in the B2B Campaign of the Year at the PR Moment Awards for its work with retail tech giant Dee Set.


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