We live in an always-on digital world, where seamless experiences are expected by consumers as a minimum. For organisations to be customer-centric they cannot afford to neglect investing in a Digital Experience Platform that will elevate user experience and overall performance.
86% of consumers are willing to pay more for a positive customer experience, highlighting the importance for brands to deliver if they hope to retain customers and win new business. We share five of the advantages to organisations looking to make their eCommerce business more profitable, efficient and effective in our guide to Episerver eCommerce.