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The digital advertising market is booming, projected to hit $786.2 billion by 2026. To thrive in this competitive landscape, businesses need advanced solutions like Sitecore.
By unifying content management, customer data, and marketing automation, Sitecore delivers highly personalised experiences that resonate with today’s consumers. With 71% of customers expecting personalised interactions, Sitecore helps businesses avoid the frustration of 76% who aren’t receiving them.
Deep customer insights and campaign performance data, powered by Sitecore’s robust analytics, inform data-driven decisions. This enables businesses to optimise their strategies for maximum impact.
Sitecore’s omnichannel capabilities ensure consistent messaging across all platforms, a crucial factor in customer retention. Companies with strong omnichannel strategies boast an impressive 89% customer retention rate, compared to just 33% for those without.
Beyond personalisation, Sitecore’s CMS streamlines operations with efficient content management. Its automation features drive significant improvements in lead generation and conversion rates, with 80% of marketers reporting increased leads and 77% seeing higher conversions.
In conclusion, Sitecore digital marketing tools equip businesses with the power to excel in the dynamic digital marketplace.