Customer engagement is all about fostering meaningful connections with your audience. However, achieving this requires a collaborative approach. The key lies in working closely with your team to craft a tailored customer engagement strategy. This strategy should leverage the strengths of both your CRM and DXP platforms. Experts recommend involving stakeholders and conducting system assessments to create a cohesive vision and roadmap for success. By fostering collaboration and leveraging the power of your CRM and DXP together, you can create a winning customer engagement strategy.
Take a closer look at why your organisation should consider the benefits of the Sitecore Salesforce Accelerator.
